We ALL desire respect. It's how you know a person or company see's value in you. If you ever want to know how much they TRULY respect or value you, look at how much of what you KNOW they value that they are willing to invest in YOU. Whether business or personal, I've found this to be true. Money is certainly a part of it, but not all. A rich man many value time more than money. A private person values their privacy. A single mom's most prized value could be the relationship with her children. Whatever it is, to the degree that they are willing to invest or share their valuables WITH you is the degree that they respect or see value IN you.
Matthew 6:21 - For where your treasure is, there your heart will be also.
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